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Introducing IP.SEO

Posted by Dan , 14 December 2010 · 2,465 views

As anyone with an interest in it will know, search engine optimisation is a difficult and contentious field, not least because of the amount of different opinions and the lack of any definite answers. There are a few things we all know to be good, and a few things that we all know are definitely bad, but the rest is a bit of a gray area. We've done a lot of work to make sure that all of the definite things are covered in IP.Board, and feel we've done a great job at this. Until now however, there's been a selection of features and additions we simply couldn't add to IP.Board core (due to being too resource intensive for many, or too niche), and thus were missing from the product. IP.SEO fills that gap.

IP.SEO is the combination of two applications we've already built: IPS Sitemap Generator and Search Activity - with the addition of some new features. It's designed to be an application we can add all those missing SEO features to, for those that want them, without overloading those users who do not. Here's some of what it does:

Sitemap Generation

Just like in the IPS Sitemap Generator, IP.SEO will build a sitemap for each of your applications that support it, including the forums, IP.Blog, IP.Downloads, IP.Content and more. It will then ping your sitemap to all of the major search engines to let them know what's new.

Search Activity Statistics

This area of IP.SEO is designed for those who love to track what's going on with their forum. It'll tell you just how many times you've had search spiders visit your site, how many users have come to your site from search, their keywords and what pages they landed on.

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Meta Tags - Anywhere

This feature is new to IP.SEO - You can now add meta tags (and, as an added bonus, change title tags) on any page of your site. It works as follows:

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Once you've configured all of your various meta tags on the above page, you can see them in action straight away:

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You can even include the "original" page title (without the board name on the end) in your custom titles by doing entering something like: "My Great Content: {oldTitle}", or simply "{oldTitle}". As you can see above, you can also use * as a wildcard anywhere in your URL to apply meta tags a whole section, or your whole site.

SEO Guidance

Also new in IP.SEO, we've added an "Items Requiring Attention" area that will give you guidance on potential problems with your IP.Board configuration. This serves as our guidance to improving your site for search, you can choose to ignore individual notices.

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We intend to update this application regularly, both to add new features and to update our checks for "items requiring attention", to make sure we're always delivering the best SEO performance we can for you. We've already got some great changes planned, including the much-requested HTML sitemaps functionality. If you've got any questions or requests, please drop them in our IP.SEO forum.

The great news is, this new application is already built! We're just doing our final testing, and will be releasing the application for free in the next day or two, so be sure to keep an eye on the IPS Marketplace for it!

  • Breadfan, Frontpage, xper and 51 others like this



This is really great news, thank you!

This is exactly what I need.
Glad to hear it. :)
Great, how much will it cost?
(w00t) (w00t) (w00t) (w00t) (w00t)
Oh, I shall update the announcement - the application is free.
    • Alan, Hennet, Apostrofee and 6 others like this
Hi Dan,

For updating meta tags and title, do I need to into ACP and do it?

or I can do something like in this mod:
http://community.inv...eta-everywhere/

Also, will it increase query on each page load? If yes how much?

Thank you.
    • Maxxius likes this

Oh, I shall update the announcement - the application is free.

Sweet!

Hi Dan, For updating meta tags and title, do I need to into ACP and do it? or I can do something like in this mod:http://community.invisionpower.com/files/file/3756-ri-meta-everywhere/Also, will it increase query on each page load? If yes how much?Thank you.


You have to use the Admin CP to use the meta data part of the application. At present it generates no extra queries on each page load. :)
Excellent. I will be installing once it is released!!!
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BariatricPal
Dec 14 2010 02:06 PM
Great news!! This was SORELY needed. Thanks!
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markopolo2002
Dec 14 2010 02:08 PM
Really nice Dan, well done mate, yet another example of how IPS are helping us build better communities :)
Marko
    • Apostrofee likes this
I hope in future, you can do something by which there is META tab on each page and it can be updated from front end. Changing META title will help by good amount!

Also, let's say if I remove this app in future. Will it revert back all meta changes to the default one which where before or it will keep changes forever?

Thanks! :thumbsup:
    • iWeb likes this

I hope in future, you can do something by which there is META tab on each page and it can be updated from front end. Changing META title will help by good amount!Also, let's say if I remove this app in future. Will it revert back all meta changes to the default one which where before or it will keep changes forever? Thanks! :thumbsup:


It will, naturally, revert them back to what they were before...
    • iWeb likes this
Oh wow. Hurry, my license is almost expired. ;-;
Thank you Dan for making a big difference to SEO.
If anyone has SEO experience please post in the IPS Extras feedback forum. We would love to get more ideas for the IP.SEO app!
Will it index ALL TOPIC links to the sitemap?
I have question regarding IP.Content. Does sitemap generator work with articles, will generate articles sitemap?
Many thanks! Any chance to have urls transliteration supported?
Is this app free for a limited period, or available to all licence holders?

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